Category

Social Media

Category

Generating website traffic is of paramount importance when it comes to determining the success of any online business. Traffic is the ‘currency’ for your website through which you establish an online presence, showcase your products and services, get connected with the world and make money. The most effective way to do that is to differentiate your website from everybody else by attaching your own personal brand to it. While marketing strategies can be replicated by…

So many of us are being “social” online in our social media campaigns, but how many actually have a social intelligence strategy? Social intelligence is the process of monitoring, collecting, and analyzing social data to inform business decisions. Social intelligence attempts to make sense of the endless number of tweets, comments, posts, and other social data. Many companies are still hesitant to really embrace social technologies and aren’t completely convinced of its relevance to their…

The website Facebook has given us a few tools that make it not only fantastic for people looking to socialize but also for others who wish to use it for business purposes primarily. It’s not exactly a secret that on Facebook, there is many tools that can proper your business into the modern age using the latest marketing tools and getting the eyeballs of the 750 million who log into Facebook daily. Although, in Facebooks…